Remember Goldilocks? The sweet little girl who tried all the options before deciding which chair to sit in, which porridge to eat or which bed to sleep in? Thanks to her taking the time to check all the available options, she always found the perfect chair, porridge or bed.
Wish all of us could be this smart while choosing what to take or buy. Well we can be! All it takes is a little patience and some practice.
We just have to begin by deciding whether we want to get the best value for our money, buy what we really need or just settle for the first available option. The answer is obvious, isn’t it?
Here is a comparison cheat sheet that you can use while buying something:
| S.No. | Factor to Consider | Consideration | Check If Done |
|---|---|---|---|
| 1. | What are the options available? | Books, sports goods, clothes, food, toys, video games, etc. What do you need more? | |
| 2. | Quality and cost | Which one is more important for you? | |
| 3. | Quantity | 50 gm for ₹ 8 or 100 gm for ₹ 15? | |
| 4. | In-store or online | Where will you get it cheaper? More trustworthy? What about after-sales service? | |
| 5. | Recurring expenses | Is a battery operatedcar better than the self-charging car that costs a little more? | |
| 6. | Sale or regular price | Is the item likely to be available cheaper during a sale? Can you wait? | |
| 7. | Reviews | Has anyone you know used the items(s)? How was the feedback? | |
| 8. | Value for money | What are you getting compared to what you are paying for it? | |
| 9. | Impact on your health | Should you buy a big pack of chips just because it is cheaper? |
Pause to Ponder:
Caution: There is one form of comparison you must avoid or it will steal your joy. Unfortunately this is also the most common form of comparison. It is comparing what you have with what your friends may have.

The idioms ‘everything that shines isn’t gold’ or ‘look before you leap’ advise us not to go by first impressions, but stop to think about our decisions, weigh the pros and cons and then decide. And the phrase ‘spoilt for choice’ highlights the difficulty you face. There is always so much to choose from!
Pause to Ponder: What do you think ‘like a child in a candy store’ means?

